Google Ads Audit
A focused account review covering wasted spend, search terms, conversion goals, campaign structure and priority opportunities.
Google Ads for lead-generation businesses
Turn Google Ads Into Qualified Leads For Your Business
Campaign setup and ongoing management for businesses that depend on calls, forms and booked appointments. Strategy, search intent, budget control and conversion quality are reviewed together.
Campaign setup from $250 · Ongoing management from $500/month · Your Google Ads account stays client-owned
One-time launchFor a new campaign, location or focused rebuild.
Monthly managementFor active accounts that need ongoing hands-on optimization.
Full funnelFor campaign management and Google tracking built together.
Core Google Ads Services
Google Ads Services
Four clear ways to start, depending on whether you need a review, launch, management or account expansion.
Campaign Setup & Launch
A focused Search campaign built around search intent, relevant ads, budget control and conversion-ready launch settings.
Ongoing Google Ads Management
Hands-on optimization across search terms, negatives, bids, budgets, ads and lead-quality feedback.
Performance Max & Account Expansion
For suitable accounts that need broader reach beyond a focused Search setup. Conversion quality and account readiness are reviewed before expansion.
Choose your engagement
Start with a launch or move into ongoing management
Each option has a different job: launch builds the foundation, Growth manages an active account, and Scale supports greater complexity.
One-time build
Campaign Setup & Launch
$250 one-time
A focused Google Search campaign built from strategy through launch.
What you get
- A focused Search campaign built around your highest-intent services and target locations
- Keyword and competitor research designed to attract buyers and reduce irrelevant traffic
- Persuasive search ads and assets written to generate qualified calls and enquiries
- Negative keywords, location, schedule, budget and bidding controls set to protect spend
- Conversion goals reviewed and the complete campaign tested before launch
3–5 daysNo ongoing management
Most Popular
Monthly management
Growth Management
$500 +/month
Ongoing optimization for an active lead-generation account.
What you get
- Search terms reviewed regularly and irrelevant traffic blocked before it wastes more budget
- Bids and budgets shifted toward the services, devices and locations producing stronger leads
- Ads and assets tested continuously to improve enquiry volume and lead quality
- Conversion tracking and lead quality reviewed before important scaling decisions are made
- A monthly report with clear decisions, next priorities and a 30-minute strategy call
Typically 1–2 active campaignsMonthly retainer
Advanced management
Scale Management
$800 +/month
Higher-touch management for larger, multi-campaign or multi-location accounts.
What you get
- A coordinated strategy across campaigns or locations to reduce overlap and budget cannibalization
- Search and Performance Max given clear roles based on your goals, funnel and available data
- Higher-touch optimization with spend directed toward the strongest qualified-lead opportunities
- Advanced conversion and lead-quality feedback used where available to improve decision-making
- Custom reporting and a practical scaling plan by campaign, service or location
3+ campaigns / multi-locationCustom scope
Ad spend is separateMedia budget is paid directly to Google and is not included in management fees.
Scope before startCampaign count, locations and account complexity are confirmed before work begins.
Tracking availableGoogle Ads conversion tracking can be purchased separately or bundled through Full Funnel packages.
Industry-specific strategy
Google Ads by Industry
Different industries can require different search intent, conversion actions and lead-quality decisions.
Working standard
Professional delivery without vague promises
Google Ads performance depends on the offer, market, budget, website and competition. The service focuses on controllable inputs: account structure, intent, measurement, optimization and clear reporting.
Scope confirmed first
Deliverables, access, timeline and fee are agreed before paid work starts.
Client-owned assets
Your ad, analytics and business accounts remain under your ownership.
Testing & QA
Implementation quality is checked before handoff or launch.
Clear handoff
You receive a concise summary of what was changed and what to monitor next.
Next step
Want a second look at your Google Ads account?
Start with a free audit to identify the highest-priority campaign, tracking, or measurement issue before committing to paid work.